Dive into the legendary career of Lee Iacocca with his groundbreaking autobiography, a fascinating account of his rise through the ranks at Ford Motor Company and his monumental challenge in leading Chrysler's dramatic turnaround. This essential memoir explores his innovative leadership, the creation of iconic vehicles like the Ford Mustang, and the pivotal moments that shaped the automotive industry, offering invaluable insights into business, perseverance, and the American spirit. Discover the true story behind one of the 20th century's most influential business leaders.