Marketing Strategic Mullins Paperback A 8th Orville Making By Management Edition Decision John Approach Walker
Strategic MarketingDecision Making ManagementMullins Walker8th Edition MarketingBusiness Strategy Approach
Explore the intricacies of strategic marketing and effective decision-making with the 8th Edition of this acclaimed management text. Authored by John Walker and Orville Mullins, this paperback offers a comprehensive approach to understanding and implementing successful business strategies. It's an essential resource for students and professionals seeking to master the complexities of modern marketing strategy and achieve superior organizational performance.